Media Planning & Buying

Marketing success requires strategic planning and ad buys

The necessity for a strong plan can never be underestimated. Bluetooth Creative Group features experienced advertising and digital marketing professionals who will help you craft a media plan designed for your target demographics and campaign objectives. We factor in your budget, goals, scheduling, and advertising channels to ensure we are poised for success. Naturally, we build in a robust reporting and measuring component that allows us to determine how each aspect of the campaign is working. Our marketing specialists are wonderfully dynamic, and we can shift gears to make the most of your ad campaign dollars.

Bluetooth Creative Group is also an experienced buyer of local, regional and international media. As a top media negotiator, we routinely procure television, radio, cable, digital, and print advertisement spots at competitive rates for our clients. We boast strong media relationships that we can put to work for your business, which gives you a competitive edge.

Our goal is to help our clients achieve the best pricing for their advertisements across all traditionala and digital marketing channels. In addition, our services include reconciling media invoices, performing radio and digital buys, ad scheduling (for added value), disbursement of media payouts, and more. As always, our solutions are flexible. As a full-service marketing agency, we can perform all related services as you see fit.

Finally, Bluetooth Creative Group is dedicated to measuring for success. How well did each ad perform? Our digital pros want to know. We always driven to improve and succeed. We’ll examine why some ads were more successful than others. Then, we’ll meet with you to discuss how to proceed. We can revise the ads that didn’t meet expectations or steer more resources into the ads that achieved great success. We never rest on our laurels. The pros of Bluetooth Creative Group are always perfecting our solutions on your behalf.

WHAT OUR CUSTOMERS ARE SAYING

When we started working with Bluetooth Creative Group we knew we would get results. What we didn’t know was that within 6 months we saw a major shift in our web traffic that allowed us to really take advantage of our current prospects and position us to win more vehicle sales. Their processes are straightforward and their methods work. Thank you Bluetooth for all you have helped us with.

The hardest thing to do in the car business is to assess the data and make sense of it. Gene and Bluetooth Creative Group helped us sift through it all and understand what was working and what wasn’t working so we could make adjustments that fit our specific dealership. Most agencies just dont sit down with you to show you where your money is being spent and what you are getting. Bluetooth Creative did this and it has helped us improve our overall marketing returns.

We started with Bluetooth Creative back in March and have already seen a strong impact on our day to day. They helped us implement a fixed operations rewards program that our existing customers responded well to, and also allowed us to re-engage our lost clients and bring some of them back into our dealership garage again.