Our Portfolio

Our Portfolio

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All AUTOMOTIVE COLLATERAL LOGOS ONLINE OUT OF HOME PACKAGING PRINT RADIO TV WEBSITES

ATLANTIC BANK: Amidst mega-bank acquisitions, Atlantic wanted to reinforce they were a major player to capitalize on its competitors’ displaced customers. We secured former Yankee Paul O’Neil as a celebrity spokesperson, and with a team of kids and some unexpected rain, we made the re-branding campaign a success - changing the way consumers viewed the Bank and ultimately expanding its customer base and product revenue.

NEW YORK COMMUNITY BANK (NYCB): To keep NYCB top of mind with New Yorkers, we proposed Broadcast TV exposure with an exclusive network sponsorship of WNBC’s 'Mr. Mayor,' which highlighted the city’s mayors over the years. This multi-part vignette series with opening and closing NYCB sponsorship billboards garnered our commercial - created solely with still photos and stock footage - nearly 1.5 million impressions with added online exposure to elevate its name recognition.

LONG ISLAND COMPOST: To introduce their newest potting soil, this operator of the nation's largest yard-waste transfer station that produces organic gardening products – asked us to produce a commercial that spoke of its product advantages. Using an attention-grabbing “I’m a killer” opening, the spot juxtaposed this intro with the beneficial, lasting effects that its highly organic soil content has on growing plants and flowers.

MEADOWBROOK POINTE: (2 of 3 in Campaign) To convey the luxurious 5-star resort lifestyle this upscale 55+ adult community of townhomes, condos and villas had to offer, the convenient onsite and nearby amenities were showcased in an sophisticated design to motivate interest for those who are interested in 'having it all.'

MEADOWBROOK POINTE: (1 of 3 in Campaign) To convey the luxurious 5-star resort lifestyle this upscale 55+ adult community of townhomes, condos and villas had to offer, the convenient onsite and nearby amenities were showcased in an sophisticated design to motivate interest for those who are interested in 'having it all.'

$STAHL EYECARE EXPERTS: (2 of 3 in Campaign) With research showing that doctor experience and expertise were critical factors when choosing an eye surgery provider, our testimonial approach reinforced customer satisfaction of qualified doctors under 'The Doctors are the Difference' campaign. Free seminar call-to-actions positioned them as a Lasik industry authority, while generating referrals for other refractive eye procedures.$

$STAHL EYECARE EXPERTS: (1 of 3 in Campaign) With research showing that doctor experience and expertise were critical factors when choosing an eye surgery provider, our testimonial approach reinforced customer satisfaction of qualified doctors under 'The Doctors are the Difference' campaign. Free seminar call-to-actions positioned them as a Lasik industry authority, while generating referrals for other refractive eye procedures.$

MEADOWBROOK POINTE: (3 of 3 in Campaign) To convey the luxurious 5-star resort lifestyle this upscale 55+ adult community of townhomes, condos and villas had to offer, the convenient onsite and nearby amenities were showcased in an sophisticated design to motivate interest for those who are interested in 'having it all.'

$STAHL EYECARE EXPERTS: (3 of 3 in Campaign) With research showing that doctor experience and expertise were critical factors when choosing an eye surgery provider, our testimonial approach reinforced customer satisfaction of qualified doctors under 'The Doctors are the Difference' campaign. Free seminar call-to-actions positioned them as a Lasik industry authority, while generating referrals for other refractive eye procedures.$

BETTINA EQUITIES: When this real estate developer and property management firm wanted to communicate its broad range of luxury rental apartments throughout the most desired neighborhoods in NYC, we used their ‘NO Finders Fee’ as point of differentiation from its competitors, reinforcing how simple it can be to live in Manhattan.

Part of a fully integrated, mixed-media launch, our negotiations to secure and partner with Yankee-great Paul O’Neill as the Bank’s spokesperson to rebrand Atlantic proved to be a hit – as the general public now saw the Bank as more of a mainstream institution – as opposed to its once exclusive Greek roots…all contributing to the Bank’s position for eventual IPO, leading to its acquisition.

Used as a tool to build marketplace awareness and generate leads, our spot communicated the relatively unknown benefits, financial incentives and assistance for local businesses looking to relocate, build or expand their growing companies. With its generic testimonial creative approach, toll-free 800# inquiries increased during the campaign’s seasonal flights.

BETTINA EQUITIES - Digital Billboard: Our recommended digital signage in the country’s busiest and most famous transportation terminal - NYC’s Penn Station - enabled this luxury rental apartment property management firm to communicate its ‘NO Finders Fee’ point of differentiation via the huge wall of 9 HD-displays. This unique placement reached our desirable demographic in a visually captivating way - with 100,000 incoming transit riders daily.

STAR CNC MACHINE TOOL CORPORATION: Launching a new machine that could significantly benefit the medical industry, this top provider of equipment to the machine tool industry was looking to promote its latest model - promising increased productivity of small and complex metal components. Our animated multi-layer banner placed on industry sites accomplished just that.

BROKERS EAST: This simple, yet eye-catching online banner served the purpose of generating insurance quote inquiries for this Northeast broker that specializes in the auto and transportation industries. Working within client budget parameters, click-through rates showed spikes on the company’s website for the duration of the campaign.

BETTINA EQUITIES: Initially looking to develop a corporate video to play in their rental sales office to familiarize prospects with its offerings, this property management company was delivered a HD-quality piece that was also posted on YouTube for greater exposure at our recommendation. Showcasing its impeccable buildings and attentive service based on family ownership, Bettina successfully conveyed their accommodating rental process.

VALERIA: A former 1920’s resort that once hosted the rich & famous was being converted to luxury townhomes with exceptional onsite amenities for grand estate living. The developer complemented existing units, while protecting an undisturbed expanse of habitat-rich forests and wetlands surrounding the property. Our collateral reinforced the site’s rich history and green building practices used to reduce carbon footprints.

ALLEGRIA HOTEL: A sophisticated luxury resort on LI’s South Shore wanted to promote their complete line of massage services in an effort to increase business. With our piece, demand for massages nearly doubled the following month - from both hotel guests, as well as those in the surrounding community.

GROWING A GREENER FUTURE: To garner interest among potential corporate sponsors and educators across the country, this website introduced a turnkey, standards-based ‘green’ curriculum designed to help students make a difference in their classrooms and community - while also offering businesses branding opportunities that align with environmental education, sustainability and corporate responsibility.

ESPLANADE STATEN ISLAND LUXURY SENIOR RESIDENCE: This senior residence needed to broaden exposure of its newest location. Having marketed its four other locations throughout the NY-metro area, we further branded them with a microsite that included a content management system, allowing staff to post ongoing events and photos that reinforce their residents’ independent and active lifestyle.

WEIGHT WATCHERS INTERNATIONAL: Our oatmeal package has been seen across the country, along with accompanying educational packet designs that creatively provide customers with the information and tools needed to make healthier choices about nutrition. Continuing to call on us for other support materials, we have developed collateral, signage, online ads and email blasts.

BEECHWOOD ORGANIZATION: This award-winning, residential developer wanted a program to entice prospective homeowners to visit their latest community’s model homes. Introducing an innovative and exclusive concept - 'The Beechwood Homebuyer’s Center' - our 3-dimensional package mailer program positioned them as an industry leader, offering a measuring tape as incentive to experience the property first-hand.

LONG ISLAND COMPOST: When this leading LI provider of organic products and services was looking for product line designs, they turned to us for packaging their wide range of chemical-free lawn-care, soil and compost products, sold at garden centers and national retailers like Home Depot.

CITY CADILLAC: Using the 'We make it easy' slogan, this commercial was economically produced combining dealer stock car footage with customized filming in our client's showroom. With the owner as the spot's spokesperson, this reinforced the 'voice' of the dealership and its promise of superior service, while showcasing a sample of cars available.

LEXUS OF ROCKVILLE CENTRE: Introducing the year's best deals on some of the most popular luxury cars, our ad's promotion of Lexus' annual Golden Opportunity Sales Event showcased the newest models, along with pre-owned vehicles to offer something for everyone from this dealer's prestigious automobile line-up.

ADVANTAGE HYUNDAI: When a leading LI Hyundai Auto Dealership wanted to drive sales traffic, we developed and planned a 3-day promotional onsite event - complete with event logistics and print advertising that promoted customer prize incentives for an automobile purchase.

BIENER AUDI: The largest Audi dealer in the northeast needed a targeted campaign that reinforced its impressive line of cars and commitment to 'service excellence.' Using a positioning line to convey personal attention, our media placement reached a highly affluent demographic by integrating print, radio and TV advertising.

Combining commercials that branded this dealership’s image with those that advertised specific car specials, our strategy and production capabilities helped drive sales at the showroom, and contributed to making this the #1 VW CC on Long Island for both sales and service.

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SOVEREIGN MERCEDES-BENZ: This dealer's newsletter edition looked to introduce a new spring model preview gallery and personal concierge concept to a select group of customers, while generating customer loyalty as it spoke to its three decades of history and their drive to deliver the highest level of customer satisfaction.

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COMPETITION AUTOMOTIVE GROUP: Our highly-targeted brochure introduced this auto group's VIP 'Corporate Fleet' program to a select group of companies. Offering special purchase and lease options specifically designed to met the needs of corporate customers, this piece increased interest from companies looking to add several vehicles to their company's line of cars.

LEXUS OF ROCKVILLE CENTRE: Taking care of the design, printing, mailing list and fulfillment, this direct mail postcard was designed to 'dare' targets to come and preview the newest Lexus model first-hand, whetting prospective customers' appetite for the car, as well as the launch events' free drink and food.